The proposal to convert and adaptively reuse the site as a multi-venue precinct incorporating accommodation, wellness, function centre and F&B (restaurant, bar) was part of the Blue Sox proposal to the NSW government during the sale process and on the basis of this proposal Blue Sox was the successful bidder. Blue Sox is committed to delivering on the proposal made to and accepted by the NSW government.
The vision for the site’s future is to create a new and exciting place that aims to build on and contribute to a strong visitor economy in the Southern Highlands. Tourism is a key industry in the region, both in terms of value-add and employment. According to the Southern Highlands Destination Strategy 2020-2030 Background Report (Nov 2020) visitation in the region had risen by more than 50% since 2014. According to the report the region is dominated by domestic visitors, with day-trip visitors accounting for 70% of total visitation in 2019 and domestic overnight visitors accounting for 30% of total visitation.
The lack of locally based economic drivers such as retail businesses and tourism could present potential future issues for the region’s economy, leaving it susceptible to future shocks. Tourism is a key opportunity for the Southern Highlands and the proposal seeks to respond to this opportunity.
Whilst maintaining elements graded as ‘exceptional’ and ‘high’ heritage significance we are proposing a new use for the site which we strongly believe will add the highest value to the region by maximising the potential use of the site and maximising its tourism drawcard potential. The proposal will increase employment opportunities in the region, will support local businesses particularly those in agriculture and food services and will provide much needed accommodation which in turn supports major events (e.g. festivals, music events), local businesses and other tourism destinations.